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AuditE-commerce · UX review

Design proof 02

Checkout friction audit

An annotated checkout study that names hierarchy, validation, trust, and action-priority failures before proposing changes.

Repository-owned design study. The visual is proof of direction and composition, not a claim of client delivery or production acceptance.

Checkout audit / Source-only specimenAudit, not redesign

Checkout

Delivery details

Step 2 / 3
01

Email address

Error appears after submit only.

02

Delivery options

Standard

2–4 days

Free

Express

Tomorrow

32K

The existing flow is preserved as evidence. The audit names failures and correction direction without silently replacing the interface.

Prioritized evidence map

Diagnose before changing.

Severity, observation, evidence, impact, and bounded correction remain distinct.

  1. 01
    Critical

    Validation arrives too late

    Observation
    The email error appears only after the user submits the full step.
    Evidence
    Required field remains visually neutral before submission.
    Impact
    Users can complete the step believing the order is ready to continue.
    Correction direction
    Expose field state at the point of failure and preserve the current checkout structure.
  2. 02
    Important

    Delivery choices look equivalent

    Observation
    Speed, price, and selected state do not create a clear comparison.
    Evidence
    Both options use the same weight, border, and supporting-copy treatment.
    Impact
    Users must decode the choice instead of comparing it quickly.
    Correction direction
    Strengthen selected state, price hierarchy, and delivery-time association.
  3. 03
    Important

    Primary action competes with navigation

    Observation
    Back and Continue receive nearly equal visual emphasis.
    Evidence
    Both controls occupy equal width in the final action row.
    Impact
    The intended next action is less immediate at the decision point.
    Correction direction
    Preserve both actions while making continuation visually dominant.

Proof details

Starting brief

Audit a checkout flow with weak validation, competing actions, and unclear order confidence without silently redesigning it.

The visual is a synthetic audit specimen built for this route; it does not claim measured conversion impact.

Priority

Errors → trust → action hierarchy

Method

Evidence-backed issue classification

Output

Severity, cause, bounded correction

Gate

No redesign without proven scope

Result

A prioritized evidence map that separates blocking usability failures from optional visual refinement.

Refuses

  • Aesthetic-only critique
  • Invented user research
  • Unbounded visual rewrite